Amazon reportedly launching own Fire TVs next month — and that could be big

(Image credit: Amazon)

October could meet the debut of Amazon-branded TVs, which could be another step in Amazon's motility to button deeper into the world of TVs, from making shows to designing hardware.

That's going by a study by Insider, citing insider information, which said that come October nosotros could be seeing TVs with Fire Telly software built into them beingness sold exclusively through Amazon.

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Yet, Amazon wouldn't really make these rumored TV, which are tipped to range betwixt 55 inches and 75 inches in screen size. Rather, the retail giant volition reportedlywork with other Television makers like TCL. Nosotros've seen Amazon practise this earlier with AmazonBasics TVs, though these have only been sold in Bharat.

With the reported move, Amazon is tipped to bring its own in-house pattern TVs to the U.S. for the showtime time. What'southward non articulate is whether Amazon will aim to provide lower-end TVs or produce college-end devices for U.S. consumers. Currently, Amazon's TV efforts in the states then far take been centered around a partnership with Best Buy to make low-cost Toshiba and Insignia TV with Fire TV software, though these accept not sported Amazon branding.

Given Amazon Fire Stick and other Fire Idiot box devices aren't exactly expensive, yous might ask if there'south whatsoever need for a full Amazon TV, peculiarly as most smart TVs have back up for services like Amazon Prime number Video. Only having a TV that contains Alexa and Fire Television set software in one package may be very appealing to U.S. consumers; not anybody wants to spend big ane for 1 of our picks for the best OLED TVs.

And Amazon's vast tech and business clout could come across it strike savvy manufacturing deals to produce TVs that are surprisingly skilful for reasonable prices. For example, Amazon could offer a mini-LED prepare to go up against the likes of Samsung, TCL and Hisense for under $900 or under $800.

Given Amazon's hardware and Boob tube ambitions are ofttimes kept firmly nether wraps, we'll accept to wait and encounter if this information bears fruit. Merely come the fall, we could take a surprising new range of TVs to peruse.

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Roland Moore-Colyer is U.Yard. Editor at Tom's Guide with a focus on news, features and opinion articles. He often writes about gaming, phones, laptops and other bits of hardware; he's also got an interest in cars. When non at his desk Roland can be found wandering effectually London, often with a look of curiosity on his confront.